By Dustin Albino
Three weeks ago, Joe Graf Jr. announced he’s returning to SS GreenLight Racing for his sophomore season in the NASCAR Xfinity Series. Now, he’s secured a new sponsor, Z Grills, a leading pellet grill manufacture for over 30 years.
Z Grills will debut as the primary sponsor of Graf’s No. 07 Chevrolet at Phoenix Raceway on March 13. The company will also be on the hood of Graf’s car at Talladega Superspeedway on April 24.
“I am thrilled to welcome Z Grills to NASCAR and to our SS GreenLight Racing team,” Graf said in a statement. “Grilling at race tracks has always been a staple of the environment whether you are up close and personal with the race team or race fans bonding in the infield [and] talking about their racetrack experience.
“I‘m excited about all the levels we can make the partnership grow throughout the season.”
Z Grill spokesperson Zeke Zhou is excited to become a new sponsor in the NASCAR industry, introducing the brand to a new audience.
“This is an amazing opportunity for Z Grills,” Zhou said in a statement. “The amount of enthusiasm, professionalism and skill that Joe Graf demonstrates is the type of spokesperson we want carrying the Z Grills logo both on and off the track.”
Antonio Williams, a Buffalo Bills running back, recently became an investor in Graf’s racing career. And he was a key contributor to the partnership forming with Z Grills.
“I‘m stoked about Z Grills coming to NASCAR,” Williams said. “I have been incredibly involved in the day-to-day process of putting this relationship together. There are a lot of synchronicities between Joe (Graf Jr.) and Z Grills and I cannot wait to see how this partnership accelerates.”
An official announcement of the new partnership from the team is expected later today.