Kris Kristofferson penned the song, “Sunday Morning Coming Down.” In it, he opines about how short of dying, there isn‘t much more depressing than the lonely sidewalks on Sunday mornings. Fortunately for the sidewalks of Daytona, they weren‘t empty and cold this past Sunday morning. There were plenty of NASCAR fans headed to the track, hoping against hope that the rains would stay away so a race could run. A race was run, and although it included delays for weather, it finally finished at nearly suppertime. The fans in Florida got to head home, and the fans at home could be happy for Austin Dillon, and that they could finally get away from the TV. For the fans that sat through a lot of TV watching for the race resumption, they might wonder how many ads ran when the race was actually on. For those fans, here is this week‘s breakdown.
Race and Commercial Breakdown of the 2022 Coke Zero Sugar 400
Start time to record race/commercial periods: 10:00 AM
Stop time for weather: 12:42 PM
Restart time (engines re-fired): 3:54 PM
End time to record race/commercial periods: 4:18 PM
Total minutes of complete race broadcast: 186
Minutes of race broadcast: 156
Minutes of traditional commercials: 30
Minutes of side-by-side commercials: 10
Total number of commercials: 91
Total number of companies or entities advertised: 41
Total number of traditional commercials (not split-screen): 71
Total number of companies or entities advertised: 38
Total number of ‘Side-by-Side‘ commercials during the broadcast (split-screen): 20
Total number of companies or entities advertised: 15
Number of times NBC utilized ‘Side-by-Side‘ commercials during the broadcast: 3
Companies seen the most in commercials during this broadcast: CNBC (8 times; Coca-Cola & Coke Zero Sugar (7 times); Xfinity (6 times); ‘Shark Tank‘ on CNBC (6 times); Original Mattress Factory (4 times); Subway (4 times); Ford Performance (4 times); Geico (4 times)
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