Sports Business Journal’s Adam Stern reports that USA Network got a 1.23 rating with 2.29 million viewers for Sunday’s NASCAR Cup Series race at Darlington Raceway.

The numbers are down slightly from last year.

.@USANetwork got a 1.23 rating and 2.29 million viewers for Sunday night’s @CookOut Southern 500 NASCAR race at Darlington, down from a 1.37 rating and 2.34 million viewers last year.

🔲 It was the 10th most-watched sport program of the weekend after nine college football games.

— Adam Stern (@A_S12) September 7, 2023

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