T.W. Frierson Contractor, Inc., of Nashville, Tennessee will team up with Rackley Roofing Company to join forces as sponsors for the Rackley W.A.R. NASCAR Camping World Truck Series No. 25 entry of Matt DiBenedetto on Saturday at Bristol Motor Speedway for the Pinty‘s Truck Race on Dirt.
Rackley W.A.R. CEO Curtis Sutton, in an announcement from the team‘s headquarters near Nashville, explained that while the organization is open to partnerships such as this, the team‘s philosophy has been one to remain selective in who they bring into their second-year NASCAR truck series program.
“Rackley W.A.R. is extremely excited to bring T.W. Frierson into the NASCAR Camping World Truck Series as a co-sponsor for this spectacular Tennessee-based event. We have had a tremendous amount of sponsor opportunities this year but we have chosen to be extremely picky,” said Sutton. “I have personally worked with T.W. Frierson for more than fifteen years and when you have an opportunity to work with T.W. Frierson you truly have a partner.”
Kit Ozburn, president of T.W. Frierson reflected on the similarities in culture of the two Tennessee-based corporations and exemplified the win-win philosophy each company shared in discussions about this co-branding opportunity.
“As a 100% employee-owned company, T.W. Frierson is thrilled to join Rackley W.A.R. in co-sponsoring this exciting event. As we have partnered on many significant projects across the region together, we are grateful to be considered by a truly exceptional trade partner like Rackley Roofing Co. and Rackley W.A.R. Defined by our core values, T.W. Frierson is incredibly thankful to enjoy both a professional and personal relationship with Rackley W.A.R., who also demonstrates the highest level of integrity and service.”
DiBenedetto, who was chosen as the team‘s full-time driver in 2022 says that he, too, is excited to pilot the yellow and white T.W. Frierson with Rackley Roofing Chevrolet on Saturday.
“This is truly a unique race being only one of two dirt track races on our schedule this year. I can‘t imagine T.W. Frierson coming in for a more exciting and notable event. I‘m looking forward to meeting all of their folks, and we as a team feel confident in our chances this weekend. I come from a dirt track background, so we‘re definitely looking forward to this one.”
The Rackley W.A.R. team will begin practice on Friday and will qualify with a series of qualifying races beginning at 4:30 p.m. EST on Saturday to determine the start. The Pinty‘s Truck Race on Dirt will take the green flag at 8 p.m. EST.
— Rackley W.A.R. —
