A capacity crowd watched an exciting inaugural race at World Wide Technology Raceway on Sunday. All the elements of a captivating race occurred: daring passes at high speeds, unexpected mechanical breakdowns, drivers held in contempt for their on-track maneuvers, heroic dashes for the lead, and paint-scraping side-banging desperate launches for victory. The folks at home watching the race had all that to watch, and commercials, too. For those who like to know precisely how many there were, and how much time they took during the broadcast, here is this week‘s breakdown.
Race and Commercial Breakdown of the 2022 Enjoy Illinois 300
Start time to record race/commercial periods: 3:24 PM
End time to record race/commercial periods: 6:56 PM
Total minutes of complete race broadcast: 212
Minutes of race broadcast: 175
Minutes of traditional commercials: 37
Minutes of side-by-side commercials: 11
Total number of commercials: 108
Total number of companies or entities advertised: 58
Total number of traditional commercials (not split-screen): 88
Total number of companies or entities advertised: 54
Total number of ‘Side-by-Side‘ commercials during the broadcast (split-screen): 20
Total number of companies or entities advertised: 19
Number of times FS1 utilized ‘Side-by-Side‘ commercials during the broadcast: 4
Companies seen the most in commercials during this broadcast: Toyota (6 times); Coca-Cola (5 times); Subway (5 times); Wendy‘s (5 times); ebay motors (5 times); Busch Beer (4 times); Geico (4 times)
See much more at CawsNJaws.
