The Cup race on Sunday got off to a gracious start with help from country star Dolly Parton. Perhaps Mother Nature is more for rock & roll, however, as the race was then interrupted for two Lightning Strike Red Flags. At least she permitted the race to conclude before it ran into a new day, with five minutes to spare. There were commercials amidst it all, of course. For those who like to know precisely how many there were, and how much time they took during the broadcast, here is this week‘s breakdown.
Race and Commercial Breakdown of the 2022 Ally 400
Start time to record race/commercial periods: 5:00 PM
Stop time for lightning strike red flag: 5:34 PM
Restart time: 6:34 PM
Stop time for lightning strike red flag: 7:54 PM
Restart time: 10:00 PM
End time to record race/commercial periods: 11:55 PM
Total minutes of complete race broadcast: 229
Minutes of race broadcast: 191
Minutes of traditional commercials: 38
Minutes of side-by-side commercials: 8
Total number of commercials: 121
Total number of companies or entities advertised: 56
Total number of traditional commercials (not split-screen): 103
Total number of companies or entities advertised: 53
Total number of ‘Side-by-Side‘ commercials during the broadcast (split-screen): 18
Total number of companies or entities advertised: 16
Number of times NBC utilized ‘Side-by-Side‘ commercials during the broadcast: 3
Companies seen the most in commercials during this broadcast: Xfinity (7 times); Geico (6 times); ebay motors (6 times); Subway (6 times); Sonic (5 times); Coca-Cola (4 times); Busch Beer (4 times); Jack Daniels (4 times); Auto Owners Insurance (4 times); PODS (4 times)
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