This weekend will be about more than just racing. In honor of National Hispanic Heritage Month (Sept. 15-Oct. 15) Daniel Suárez’s No. 99 Chevrolet fielded by Trackhouse racing will carry a special Aguas Frescas paint scheme on Sunday in Texas.
This summer the Coca-Cola Co. expanded its Minute Maid brand with the launch of Aguas Frescas. The Latin-inspired, non-carbonated juice beverage line offers a twist on juice with a “unique, bold taste,” the company said. The beverages are made with real fruit juices and natural flavors.
Suárez has also invited about 200 local residents to join him in the third event in the 2022 Daniel’s Amigos program.
The guests from the Latino community will spend race morning with Suárez enjoying Mexican food, a Mariachi band, a deejay, and prize giveaways before going to the grandstands to watch the race on the 1.5-mile track.
“We had so much fun celebrating with the Amigos in victory lane at Sonoma that we really want to do it again,” said Suárez, the Cup Series’ only Mexican driver. “This is my way to give back for all the support over the years. We want to make the Amigos feel at home at a NASCAR race, and when they feel at home, I feel at home.”
The program is a passion play for Suárez who has worked with Coca-Cola, Texas Motor Speedway and NASCAR to create the best day possible for his guests.
Daniel‘s Amigos goes beyond explaining the sport, it‘s about welcoming new fans by creating fandom on-ramps for those who are less familiar with the sport. It‘s also about diversifying the image of what it is to be a NASCAR fan and allowing guests to see themselves as a part of the NASCAR family.
The Daniel’s Amigos program began in 2019 with several events before pausing because of COVID in 2020. It held one event in 2021 at Las Vegas Motor Speedway and held events this year at Phoenix and Sonoma.
USA Network will broadcast Sunday’s race at 3:30 p.m. EDT
— Trackhouse Racing —
