Toyota cars and trucks will lead the fields at the upcoming NASCAR race weekend at World Wide Technology Raceway (WWTR), signaling the first-ever automotive manufacturer partnership for the 700-acre multi-purpose racing facility. WWTR also announced that Toyota has renewed their race entitlement for the NASCAR CRAFTSMAN Truck Series Toyota 200, scheduled for June 1.

“We are proud to name Toyota as the official vehicle provider of World Wide Technology Raceway,” said Curtis Francois, WWTR owner and CEO. “The Toyota 200 NASCAR CRAFTSMAN Truck Series race has been an amazing part of our racing schedule since 2021 and this signals the elevation of that relationship. In addition, we appreciate the unwavering support of the St. Louis Area Toyota dealers in working together to showcase their vehicles at our venue throughout the racing season.”

The Toyota Camry XSE will serve as the pace car for the NASCAR Cup Series Enjoy Illinois 300 on June 2, and the Toyota Tundra TRD Pro will be the designated pace and support vehicles for the NASCAR CRAFTSMAN Truck Series race. As the official vehicles and entitlement partner, Toyota will enjoy benefits including preferred on-site display; promotional marketing and signage rights during the event weekend as well as hospitality and entertainment options for team members and business partners.

“Toyota is pleased to be a big part of the race weekend at World Wide Technology Raceway,” said Paul Doleshal, General Manager, Motorsports, Toyota Motor North America. “The entire team does an incredible job promoting the race in the greater St. Louis area and we are excited to be featured at the front of the pack for both events. The Toyota 200 has proven to be a thrilling race for the Truck Series teams the last couple of years, and we are sure this season‘s running will be no different.”

“On behalf of the St. Louis area Toyota Dealers, we are thrilled to join forces with World Wide Technology Raceway. This partnership underscores our dedication to delivering exceptional experiences and fostering lasting connections with motorsports enthusiasts,” said Jerry J. Eickel, Board Director of the St. Louis Toyota Dealers Association.

— World Wide Technology Raceway —

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