If the sponsors for Sunday’s Cup race were the equivalent of drivers, then Xfinity would be in Victory Lane, being rained with confetti, as it was seen the most. McDonald’s, Wendy’s, and Toyota were running close behind. For those fans who like to know precisely how many sponsor ads there were, and how much time they took during the broadcast, here is this week’s breakdown.
Race and Commercial Breakdown of the 2024 Wϋrth 400
Start time to record race/commercial periods: 1:55 PM
End time to record race/commercial periods: 5:36 PM
Total minutes of complete race broadcast: 221
Minutes of race broadcast: 172
Minutes of traditional commercials: 49
Minutes of side-by-side commercials: 7
Total number of commercials: 146
Total number of companies or entities advertised: 73
Total number of traditional commercials (not split-screen): 124
Total number of companies or entities advertised: 70
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 22
Total number of companies or entities advertised: 16
Number of times FS1 utilized ‘Side-by-Side’ commercials during the broadcast: 4
Companies seen the most in commercials during this broadcast: Xfinity (7 times); McDonalds (6 times); Wendy’s (6 times); Toyota (6 times); Upcoming Cup races (5 times)
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